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Aurik - This Week@Work: Purpose vs Intent

This Week@Work Pavlo shares his experience with a group of passionate business owners to illustrate the difference between purpose and intent.


The idealism of our purpose drives us to invest in our businesses day after day after day. The pragmatism of intent is important if we are to ultimately reward those years of investment, sacrifice and risk.

Your prosperity is largely in your hands. It's also in the wellbeing of your suppliers, customers, friends and family who run their own businesses. You're welcome to share This Week@Work with them.



Pavlo Phitidis


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